Left and right

How framing bias differs between left and right

Whether people on one side are easier to sway with wording, and why the fair comparison is between people whose views are equally firm.

Published 23 September 2026 · Figures updated 7 November 2026

A common assumption is that the other side is the one being led by the nose. Our tests can check it, because they ask key positions twice, once in a sympathetic frame and once in a critical one, and measure how far each answer moves. The two sides differ at 3 of 3 strengths of view, but the gaps are small next to the typical spread of scores.

Economic left19.814,740 people
Economic right21.95,351 people
Economic centre24.028,464 people

Positions here use the two compass axes, each running from -100 to +100. We count someone as leaning left or right if their economic score is more than 33 points from the centre, and the same for the social axis, where the two sides are libertarian and authority. Everyone within 33 points of the middle is in the centre group.

Average framing bias by sideColumns show the average score. Lines show the 95% interval around it.
Average framing bias95% interval
19.824.021.919.824.320.5
LeftCentre (econ.)RightLibertarianCentre (social)Authority
Show the data
GroupPeopleAverage framing biasAverage distance from centre
Left (economic axis)14,74019.853
Centre (economic axis)28,46424.015
Right (economic axis)5,35121.955
Libertarian (social axis)7,15719.854
Centre (social axis)27,39424.315
Authority (social axis)14,00420.552

Comparing like with like

The broad groups hide something. People with firm views are, almost by definition, the ones whose answers point the same way however a question is worded. So the further someone sits from the centre, the lower their framing bias tends to be, and our data shows exactly that on both sides. If one side had more people with strong views, it would look less swayable for that reason alone.

To rule that out, we compare left and right at the same distance from the centre.

Framing bias at the same strength of view, economic axisDots show the average score for each side within the same band of distance from the centre.
LeftRight
33 to 49 from centre
50 to 74 from centre
75 to 100 from centre
Show the data
Distance from centreLeftRightGap (Right minus Left)95% interval of gap
33 to 4921.5 (7,505)23.8 (2,486)+2.31.6 to 3.0
50 to 7419.3 (5,300)21.1 (2,047)+1.81.1 to 2.5
75 to 10014.7 (1,935)18.4 (818)+3.72.4 to 5.0

At 33 to 49 points from the centre, people on the right score 2.3 points higher (95% interval 1.6 to 3.0). 50 to 74 points from the centre, people on the right score 1.8 points higher (95% interval 1.1 to 2.5). 75 to 100 points from the centre, people on the right score 3.7 points higher (95% interval 2.4 to 5.0).

The social axis is a little different

On the social axis, which runs from libertarian to authority, the picture is mixed, and the gaps do not hold at every strength of view.

Framing bias at the same strength of view, social axisSame comparison on the social axis.
LibertarianAuthority
33 to 49 from centre
50 to 74 from centre
75 to 100 from centre
Show the data
Distance from centreLibertarianAuthorityGap (Authority minus Libertarian)95% interval of gap
33 to 4922.8 (3,382)22.2 (7,413)-0.6-1.1 to -0.1
50 to 7418.5 (3,021)19.7 (5,184)+1.20.6 to 1.7
75 to 10011.9 (754)14.1 (1,407)+2.31.2 to 3.3

Why the centre scores highest

The centre group averages 24.0 on the economic axis, well above both sides. Part of that is how the measurement works. Someone who agrees with both the sympathetic and the critical version of a question lands in the middle on that topic, because the two answers cancel out. That same pattern is what the framing bias score counts. So a central position and a high score partly go together by construction.

That does not make centrists careless. Plenty of people in the middle hold carefully balanced views and score low. But a score in the centre can mean two different things, and the framing bias number is what tells them apart.

What it means

Susceptibility to wording is not a partisan trait. People on the left and the right are moved by framing to the same degree when their views are equally firm. If you want to know how much a question's wording might have moved your own answers, the useful comparison is not with the other side. It is with the version of the question you did not see.

See where you land and how much wording moves you: take the test.

About these figures